Scott Schwertly calls himself a storyteller — he owns and operates Ethos3, a Nashville, TN-based presentation boutique. Alongside his talented employees, he continues to provide professional presentation design and training for national and international clients ranging from Fortune 100 companies like Google and Pepsi to branded individuals like Guy Kawasaki. Scott is the author of a newly released book, How to Be a Presentation God.
In this interview, Scott discusses his book, How to Be a Presentation God.
Geetesh: Tell us about your book, How to be a Presentation God – and what the title means?
Scott: How to Be a Presentation God at its core is all about how to build, design, and deliver better presentations. What this means is that the book centers around 3 main ideas: Content (how you build it), Design (how you design it), and Delivery (how you deliver it). A mastery of all areas is essential for presentation success and the book shows you how to make that happen.
As for the book title, it is really about inspiring others to join what I like to call – The Pantheon of Presentation Gods. I want people to walk away from the book feeling a bit more inspired and empowered to start building, designing, and delivering presentations that will dominate.
Geetesh: What is the most important takeaway for readers of your book?
Scott: Unlike most presentations books that say the same things regarding presentation design and delivery (less is more, get rid of bullets, emulate Steve Jobs, and so on), How to Be a Presentation God not only covers design and delivery but it puts specific emphasis on the most important component of a presentation – your message. At the end of the day, it’s the focus on “Content” that really sets it apart.
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