Andy Zimmerman is chief marketing officer for Brainshark, Inc. Brainshark's cloud-based software lets users create online and mobile video presentations -- using simple business tools like PowerPoint and the phone or computer microphone -- and share and track their content. Thousands of companies use Brainshark to improve the reach and results of their business communications, while dramatically reducing costs.
In this conversation, Andy discusses the SlideShark iPad app Brainshark debuted last fall -- and today's launch of SlideShark for the iPhone.
Geetesh: What is the new SlideShark iPhone app, and how is it different from your regular iPad app?
Andy: We're very excited to be launching SlideShark on the iPhone today. It's a free app, available in Apple's App Store and at SlideShark.com.
As you know, we introduced SlideShark as an iPad-only app last October. The app gives users the ability to view and show PowerPoints properly on their iPads -- with fonts, animations, graphics and colors intact -- while also providing a platform for sharing, tracking and managing PowerPoint content in the cloud. Prior to SlideShark, these types of interactions with PowerPoint just weren't possible on the iPad, and so we've seen huge demand... with two downloads of the app per minute, 24x7. Cognizant of this market need, we wanted to extend SlideShark's capabilities and benefits to other iOS users.
Our new SlideShark iPhone app, in effect, puts PowerPoint in your pocket. It solves the same problem our iPad app did -- and enables iPhone and iPod touch users to view and present their PowerPoint decks properly and reliably, the way they were meant to be seen. This includes the ability to connect the iPhone or iPod touch to TVs or projectors to deliver presentations -- easily and professionally -- to large audiences. In addition, just like on an iPad, now you can use SlideShark to share links to online versions of PowerPoint presentations and track the viewing on an iPhone or iPod touch as well. And if you have multiple iOS devices -- for example, an iPhone and an iPad -- you can access all of your content, conveniently, from the same free, secure, cloud-based account.
It’s also worth noting that we've introduced a zoom feature for the SlideShark iPhone app, which is tailored to the small device form factor. Users now have the ability to zoom in and out using standard pinch gestures, so they can better view their slide content.
Geetesh: Why is the iPhone important as a delivery platform for SlideShark?
Andy: At Brainshark, we're committed to supporting enterprise mobility. Tablets play a huge role -- often helping business travelers leave their laptops at home -- and smartphones continue to be an absolute must-have for business users on-the-go as well. No one leaves home without them! In both cases, Apple's hugely popular and functional devices are seeing large adoption in the enterprise.
With this in mind, it was important to introduce SlideShark on the iPhone to open up SlideShark's benefits to an even wider audience. iPhones are so pervasive among business users, and everyone carries their phone everywhere -- so now sales reps, for instance, can whip out their devices and use SlideShark to quickly review an important presentation, show the slides during an impromptu conversation and tap share to send out an online version of the deck. They can also quickly plug their iPhone into a projector for a presentation to a larger group. The possibilities and uses are far-reaching.
As I mentioned, our new app also makes SlideShark even more useful to people with multiple iOS devices. They now have the flexibility to access their account and use SlideShark from whichever iOS device they prefer -- be it iPad, iPhone or iPod touch.
We look forward to continuing to support mobile professionals with innovative functionality that makes their lives easier, and also look forward to our users' feedback on this new app.
Categories: brainshark, interviews, iphone, powerpoint
SlideShark is an amazing tool and the ability to run PowerPoints from the iPhone as well as the iPad is definitely a plus!
April 2003 | May 2003 | December 2003 | January 2004 | February 2004 | March 2004 | April 2004 | May 2004 | June 2004 | July 2004 | August 2004 | September 2004 | October 2004 | November 2004 | December 2004 | January 2005 | February 2005 | March 2005 | April 2005 | May 2005 | June 2005 | July 2005 | August 2005 | September 2005 | October 2005 | November 2005 | December 2005 | January 2006 | February 2006 | March 2006 | April 2006 | May 2006 | June 2006 | July 2006 | August 2006 | September 2006 | October 2006 | November 2006 | December 2006 | January 2007 | February 2007 | March 2007 | April 2007 | May 2007 | June 2007 | July 2007 | August 2007 | September 2007 | October 2007 | November 2007 | December 2007 | January 2008 | February 2008 | March 2008 | April 2008 | May 2008 | June 2008 | July 2008 | August 2008 | September 2008 | October 2008 | November 2008 | December 2008 | January 2009 | February 2009 | March 2009 | April 2009 | May 2009 | June 2009 | July 2009 | August 2009 | September 2009 | October 2009 | November 2009 | December 2009 | January 2010 | February 2010 | March 2010 | April 2010 | May 2010 | June 2010 | July 2010 | August 2010 | September 2010 | October 2010 | November 2010 | December 2010 | January 2011 | February 2011 | March 2011 | April 2011 | May 2011 | June 2011 | July 2011 | August 2011 | September 2011 | October 2011 | November 2011 | December 2011 | January 2012 | February 2012 | March 2012 | April 2012 | May 2012 | June 2012 | July 2012 | August 2012 | September 2012 | October 2012 | November 2012 | December 2012 | January 2013 | February 2013 | March 2013 | April 2013 | May 2013 | June 2013 | July 2013 | August 2013 | September 2013 | October 2013 | November 2013 | December 2013 | January 2014 | February 2014 | March 2014 | April 2014 | May 2014 | June 2014 | July 2014 | August 2014 | September 2014 | October 2014 | November 2014 | December 2014 | January 2015 | February 2015 | March 2015 | April 2015 | May 2015 | June 2015 | July 2015 | August 2015 | September 2015 | October 2015 | November 2015 | December 2015 | January 2016 | February 2016 | March 2016 | April 2016 | May 2016 | June 2016 | July 2016 | August 2016 | September 2016 | October 2016 | November 2016 | December 2016 | January 2017 |
Microsoft and the Office logo are trademarks or registered trademarks of Microsoft Corporation in the United States and/or other countries.