This is the print version of this page. All content is copyright Indezine.com 2000- .



Jim Endicott at the Presentation Summit 2012

Tuesday, October 09, 2012
posted by Geetesh on 10:42 PM IST





Jim Endicott started his keynote with a video clip shown during the Presentation Summit 2008 -- the video showed the conference host, Rick Altman as a candidate for the post of the US President. He suggested Rick could do it again for the upcoming 2012 election. Be it 2008, 2012, or even all the years that this conference has existed, Jim admitted that one of the important things of being in this conference for so many years is that you gain perspective. Over the years, the conversation in the conference has started to evolve beyond basic PowerPoint to advanced stuff and evolving presenting technologies. He then wondered if presenters are communicating better today? They may have these great visuals, but do they have something substantial to say?

Jim mentioned that "Life is a series of presentations", much like the name of the book by Tony Jeary. When you are sitting one-on-one with an audience, that is indeed a presentation, even if you haven't planned it before -- or even if there are no slides.

Jim then mentioned that he would take the audience on a personal journey. He explored applications that effected almost any relation you have in your life. Jim reminded that if you lack outstanding skills, your careers can come to a screeching halt. He then provided examples of 3 business communicators:

  1. A senior product manager has to present to around 5 very senior people in the organization, and give them updates in just 15 minutes. His presentation deck contains 40 to 50 slides, and then executives ask him too many uncomfortable questions. He gets confused!

  2. A sales person is so excited, and he believes that his clients would be excited too -- and then he hits a wall!

  3. A senior manager has been promoted, and he is brilliant. But in 2 weeks he has to give a keynote to 2500 people, and this will then be shown to a million people. Can someone help him?

So what does it take to be heard today. You need all of these:

  1. An illustrated story with visual aids

  2. A compelling story-line with a great message

  3. An enthusiastic business story-teller with personal communication skills

And you also need to observe differences in your audience members - specifically individuals within your audience. Each individual is different, and the way the approach, grasp, and assimilate information is different. These style differences in individuals pervade beyond our business lives -- they invade our personal lives too. Jim then referred to well known US sitcom, Everybody Loves Raymond -- about an anecdote when different characters act and react differently to a situation.

Clearly there is a need for a tool to measure these differences -- and in fact there are two of them:

  1. DiSC Observable Behaviors explores perceptions

  2. Myers Briggs Thinking & Behavior explores perceptions and also provides some insight

Jim explored DiSC behaviors for the rest of his session.

Identifying these styles is an important part of life, and how you react:

  1. D: Driver
  2. i: Influencer
  3. S: Steady
  4. C: Conscientious
Jim explained several ways in which you can identify your personal behavioral style -- and also about how you can attempt to find out about other people's behavioral styles.

He then suggested that everyone in the audience do this exercise with the person next to them:

Tell them what you believe you are
Tell them how do you like others to communicate information and ideas to you?
Tell them what a good day looks like to you?

Jim ended by exploring behavioral qualities of all four styles of people:

Drivers
Be on time
Stick to business
Be ready to wrap up any time
Focus on results / impact
Minimize busy PowerPoint
Be prepared to back up claims
Be credible / confident
Provide eye contact

Influencers
Relationship more important than task at hand
Allow time for interaction / discussion
Emphasize personal stories vs. facts
Be passionate and interesting
Provide testimonials and case studies
Buying you as much as your idea

Steadies
Ask for their opinion
Provide assurances through change / performance guarantees
Honesty / integrity over anything else
More inclined to partner
Don't force decision making
Strong need for consensus

Conscientious
Avoid overselling ideas
Don't get too personal
Provide depth of tangible evidence
Don't force decision making
Stress slows or stop the process
Provide time to discuss details
Guide follow-up scheduling


Jim EndicottJim Endicott is an internationally-recognized consultant, designer, speaker specializing in professional presentation messaging, design and delivery. Jim has been a Jesse H. Neal award-winning columnist for Presentations magazine with his contributions to the magazine's Creative Techniques column. Jim has also contributed presentation-related content in magazines like Business Week, Consulting and Selling Power as well as a being a paid contributor for a number of industry-related websites.

Categories: powerpoint, presentationsummit

Labels: , ,

Comments





Archives

April 2003  |   May 2003  |   December 2003  |   January 2004  |   February 2004  |   March 2004  |   April 2004  |   May 2004  |   June 2004  |   July 2004  |   August 2004  |   September 2004  |   October 2004  |   November 2004  |   December 2004  |   January 2005  |   February 2005  |   March 2005  |   April 2005  |   May 2005  |   June 2005  |   July 2005  |   August 2005  |   September 2005  |   October 2005  |   November 2005  |   December 2005  |   January 2006  |   February 2006  |   March 2006  |   April 2006  |   May 2006  |   June 2006  |   July 2006  |   August 2006  |   September 2006  |   October 2006  |   November 2006  |   December 2006  |   January 2007  |   February 2007  |   March 2007  |   April 2007  |   May 2007  |   June 2007  |   July 2007  |   August 2007  |   September 2007  |   October 2007  |   November 2007  |   December 2007  |   January 2008  |   February 2008  |   March 2008  |   April 2008  |   May 2008  |   June 2008  |   July 2008  |   August 2008  |   September 2008  |   October 2008  |   November 2008  |   December 2008  |   January 2009  |   February 2009  |   March 2009  |   April 2009  |   May 2009  |   June 2009  |   July 2009  |   August 2009  |   September 2009  |   October 2009  |   November 2009  |   December 2009  |   January 2010  |   February 2010  |   March 2010  |   April 2010  |   May 2010  |   June 2010  |   July 2010  |   August 2010  |   September 2010  |   October 2010  |   November 2010  |   December 2010  |   January 2011  |   February 2011  |   March 2011  |   April 2011  |   May 2011  |   June 2011  |   July 2011  |   August 2011  |   September 2011  |   October 2011  |   November 2011  |   December 2011  |   January 2012  |   February 2012  |   March 2012  |   April 2012  |   May 2012  |   June 2012  |   July 2012  |   August 2012  |   September 2012  |   October 2012  |   November 2012  |   December 2012  |   January 2013  |   February 2013  |   March 2013  |   April 2013  |   May 2013  |   June 2013  |   July 2013  |   August 2013  |   September 2013  |   October 2013  |   November 2013  |   December 2013  |   January 2014  |   February 2014  |   March 2014  |   April 2014  |   May 2014  |   June 2014  |   July 2014  |   August 2014  |   September 2014  |   October 2014  |   November 2014  |   December 2014  |   January 2015  |   February 2015  |   March 2015  |   April 2015  |   May 2015  |   June 2015  |   July 2015  |   August 2015  |   September 2015  |   October 2015  |   November 2015  |   December 2015  |   January 2016  |   February 2016  |   March 2016  |   April 2016  |   May 2016  |   June 2016  |   July 2016  |   August 2016  |   September 2016  |   October 2016  |   November 2016  |   December 2016  |  




Microsoft and the Office logo are trademarks or registered trademarks of Microsoft Corporation in the United States and/or other countries.

Home | PowerPoint | Photoshop | PowerPoint Templates | PowerPoint Tutorials | Blog | Notes | Ezine | Advertise | Feedback | Site Map | About Us | Contact Us

Link to Us | Privacy | Testimonials

PowerPoint Backgrounds | Christian PowerPoint Backgrounds | Business PowerPoint Presentation Templates

Plagiarism will be detected by Copyscape

©2000-2016, Geetesh Bajaj. All rights reserved.

since November 02, 2000