There is a belief floating around out there about presenting that goes something like this: “We’ve got to be consistent. Act consistent. Look consistent. Talk in the same consistent voice. Show the same slides. This will brand our company.”
Yes, that will certainly brand your company with your audience. They’ll think of you as the company that makes boring presentations. We will talk about the slides another time. Today let’s talk about the presenter.
Misconception 1: I have to keep the same pace during my whole talk. “I should start talking and stop when my presentation is finished.”
Reality: Anything done the same way over a period of time is boring. To talk with the same speed and voice inflection is boring. To not change the speed of your delivery is boring. You must also change the tone of your voice. If you don’t, you will hypnotize your audience into a trance. They’ll just sit there, not really listening nor engaging in what you are saying.
Exercise: When talking, practice slowing down your speed. Say the words and points that are most important to your audience much more slowly.
Misconception 2: I should keep the same voice volume. “I can’t change my voice volume. That’s just me being quiet.”
Reality: Your speaking in a quiet voice all the time will also hypnotize your audience. You must vary the volume. Not everything you say is of the same importance. When you are delivering your key points, make your voice louder at the beginning of each one. This signals to your audience that you are about to make an important point.
Exercise: When talking, practice speaking softer and louder. Listen to how you signal to your audience that you have something very important to tell them.
Do visit Claudyne’s site at Wilder Presentations to sign up for her blog, her tweets or to download some free presenting tools.
Claudyne’s next Get to the Message Workshop in Boston is September 9 and 10, 2013. It is a very small intimate group with only ten people.
See Also: Claudyne Wilder on Indezine