How to Gain Control of Your PowerPoint Culture

Created: Friday, February 13, 2004, posted by Geetesh Bajaj at 4:27 pm

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Cliff AtkinsonDo you control your PowerPoint culture, or does PowerPoint control you? For many organizations, what appears to be a situation under control is in fact a system that’s out of control. When organizations attempt to control branding by implementing a typical PowerPoint template, they ensure their presenters overwhelm or bore their audiences, which is a loss of control of brand. When organizations seek to control information by encouraging the use of bullet points on PowerPoint slides, they scatter their intellectual assets into unmanageable fragments, which is a loss of control of information.

Cliff Atkinson explains more.


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