An Interview with Jim Burns

Created: Saturday, February 21, 2004, posted by Geetesh Bajaj at 11:30 am

Updated: at



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Jim BurnsJim Burns is the CEO of Avitage! Communication Systems, a Wellesley, MA based entity that creates the Avitage! product. Avitage! is a marketing and sales communication system. By combining message management with real-time sales coaching, and all forms of electronic communications delivery, Avitage! turns the daily tactical communications of sales and marketing professionals into coordinated parts of a strategic communication initiative.

In this interview, Jim discusses how Avitage! evolved, ROI, PowerPoint, and so much more.


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