In his 20-year career, Ken Revenaugh has always demonstrated a passion for mentoring. As a result, he founded Fast Track Tools, a professional training and coaching company. Using his “Communicate to Win” product, clients learn how to sell their ideas and communicate with impact. In the past, Ken has served in Senior Sales Leadership roles at FedEX, Global Experience Specialist, and Oakwood where he built out the sales operations function, and led transformational change in sales and marketing.
In this interview, Ken discusses the Fast Track Tools site and blog.
Geetesh: Tell us more about Fast Track Tools, and why you created the site and blog.
Ken: I developed Fast Track Tools because I was sick and tired of watching bad ideas win. You know the drill: Someone passionately advocates for an idea and clearly communicates why it should be implemented. Offering apparent benefits and potential consequences of not acting, the presenter moves the audience to action – to accept a weak or poor idea – on the strength of a powerful presentation.
I recognized that good ideas and a great vision are not enough. Winners need to couple their ideas with an authoritative, convincing, and articulate presentation. I want to spare others the years of frustration I’ve gone through watching bad ideas win. To make sure my client’s ideas win, I give them the proven tools and processes I’ve used over the years.
My primary passion is teaching and what better way to reach people, than my blog? This venue is perfect for sharing tips and tricks on developing presentations and selling your ideas to others. I find my readers love the weekly PowerPoint-Tastic templates. These templates make it simple to communicate your idea without spending hours fussing with the design of the presentation.
Geetesh: If there’s just one thing that people can do to create better PowerPoint presentations, what would that be?
Ken: I believe strongly in what I call “Talking Headers.” In PowerPoint we are prone to use a title at the top of each page. For example it’s common to see a slide that with a header that reads “Fourth Quarter Results.” Does that entice the reader? No, but a Talking Header may read “Profit up 20% in fourth quarter.” This ensures the audience knows the primary topic for the slide.
Some would say this is the the job of the presenter to communicate the key topic. I would argue, Talking Headers ensure that post presentation, anyone can pick up the deck and understand the message. It also acts as a filter for the presenter. If you cannot write out the primary message of the slide in one sentence, you likely don’t need that slide.