Just inserting Action Buttons on your slide is not sufficient — you need to apply hyperlinks to them so that they have some function. You have already learnt how to insert Action Buttons. In this tutorial we’ll learn more detailed techniques on working with Action Buttons. Each Action Button has a default action associated — this typically is a hyperlink to some other slide in your presentation. You can change this link, or even add another link such as a link to your web site, another document, and more.
Explore options to add and edit hyperlinks for Action Buttons in PowerPoint 2013 for Windows.