Volker Eckert has over 20 years of experience in online and conventional marketing areas. He achieved his Masters of Communication and Advertising at the Florida International University of Miami. Thereafter, the experience of building up one of the world’s leading online shops for PowerPoint presentations at PresentationLoad assisted Volker in launching Charteo. As CEO of Charteo and Marketing Director at PresentationLoad, Volker has raised the bar for the strategy and implementation of both online portals.
In this conversation, Volker talks about the Innovation Award IT 2012 that Charteo recently won.
Geetesh: Tell us about the Innovation Award IT 2012 that Charteo won, and why this is so significant?
Volker: We are very happy to win the German Innovation Award IT 2012 in the category e-commerce. The ceremony took place at famous CeBIT Hannover, the world’s largest and most international computer expo and is under the patronage of the Department of Information Technology of the German government and IBM Germany. With the idea of the world’s First PowerPoint single slide shop, we won against 2500 contenders to be the company with the most innovative ecommerce idea in 2012.
Any of our customers can drag and drop single charts from a choice of over 15,000 slides to create a professional presentation in no time. The fact that the user can customize the presentation colors to match the corporate design online, and can choose from business and marketing charts of all categories for small money did play an important role as well.
Geetesh: What are the new types of content that Charteo has released in the recent past – also tell us about your “Slides start at $1” initiative.
Volker: Next to standard slides like charts and diagrams, templates and maps, Charteo now offers single slides with topic-related content of marketing and business themes that can be used directly for your presentation. Most recently, we added templates with content that guide the user through marketing and business topics like case studies, project, product, or total quality management. Our charts and templates also feature various marketing strategy tools for competition or customer analysis. We offer a various slides for free to try our service and to see the quality of our slides. Other slides start from 1 USD. Customers can save up to 90% if they buy bundles with charts from an entire series, credit packages, or flat rates.
We provide 20 free templates to anyone who signs up so that they can ascertain the quality of our PowerPoint templates – look for the “Try it for Free” button on the Charteo home page.