Andy Zimmerman is the vice president of product marketing for Brainshark, Inc., a leader in online video presentations. In this role, he oversees marketing strategy, content and partnerships for Brainshark.
In this conversation, Andy discusses recent enhancements to myBrainshark.com – Brainshark’s free site for creating, sharing and tracking online video presentations.
Geetesh: Tell us about the new improvements on myBrainshark, such as the full-screen mode and availability of pre-loaded audio clips.
Andy: We are continually looking at new ways to add value for our users, and those two enhancements were a natural progression. With the latest release of myBrainshark, we upgraded the player, which now includes full-screen mode – a feature we’re really excited about. When viewers click the “maximize screen” icon in the lower right corner of the presentation they’re watching, the presentation will expand to fill the full screen – providing a more immersive and impactful way to view content on myBrainshark. Also included with the upgraded player are new survey question types for all users and new test question types for myBrainshark Pro Trainer users (including sequence, matching and “fill in the blank” questions).
Also with the new release, we’re now providing another way to help users add audio to enrich their presentations. As you know, once users upload PowerPoint decks or other static content to myBrainshark, they have the ability to add slide-by-slide voiceovers, as well as background MP3 audio tracks that span slides. Now, we’re providing a pre-loaded library of free audio tracks, making it that much easier for users to pair music with their presentations to really make them shine. We’ve included a variety of free music to help people get started… from jazz files to quiz-themed music and more. Brainshark also has arranged a discount code with Royalty Free Music Library for users seeking a greater selection of background audio. For more tips and tricks on adding audio in myBrainshark, I recommend checking out this presentation.
Geetesh: What is the myBrainshark stand-alone player? Please provide some scenarios in which this player can provide a better experience.
Andy: myBrainshark users who upgrade to a myBrainshark Pro or myBrainshark Pro Trainer subscription can now take advantage of the stand-alone player option – in addition to all the previous Pro features, such as advanced analytics, privacy-enabled presentations and lead-capturing capabilities. Users can now make their Pro or Pro Trainer presentations available via a special/separate link, so that they play in a standalone player – outside the myBrainshark site and without the myBrainshark site branding and presentation catalog. For those who want to make sure viewers focus exclusively on the content at hand – with no potential distractions – this is a great option. To see a sample presentation in the stand-alone player, please click here.