PowerPoint enables you to use picture bullets rather than the conventional symbol bullets. And, while you can choose from an impressive collection of ready-to-use picture bullets, you can also import your own pictures to create a unique bullet style for your text lists. So, why would you want to import your own picture bullets? Probably because you want their color to match your company branding, or you want to use a stylized bullet that matches your logo. Whatever your reason may be, do remember that detailed graphics don’t work well as bullets. The more closer your graphic looks to the conventional dot-shaped bullet, the better it will appear for consistency and visual reasons.