Opuzz: Conversation with Vivian MacPartland

Created: Friday, December 1, 2006, posted by Geetesh Bajaj at 5:08 am



Vivian MacPartland (no — that’s not her picture, she calls it her avatar) is part of Business Development at Opuzz, a source for royalty free music. Opuzz customers includes corporations and businesses, educators, producers, TV and radio networks, developers for web, games and multimedia, retailers and business owners and others. In this conversation, Vivian discusses Opuzz, their music, and the use of music tracks in PowerPoint presentations.

Geetesh: Tell us more about Opuzz and how it evolved.

Vivian: Let me start by telling you how Opuzz is different — one main feature of the Opuzz Royalty Free Music Library is our consistency in providing multiple edit versions options and music loops which gives our clients flexibility where needed. That way, they can mix and match, insert transitional stinger intros and outros, as well as clearly define segments of their presentation with appropriate music. Every track in our stock music library is available in edit versions of 10, 15, 30, 60 seconds, full mix, alternate mixes, stingers and multiple loop versions.

Application wise, you can use say a Blues 30 second track as your introduction piece followed by a stinger for the transition to the body of your presentation. Then, use a Loop A version of the same track for section A, Loop B for section B and Loop C version for section C of your presentation. At every transition point, you can use our stinger version to indicate a change in the section. End with a 15 second track of the same track. Voila! That truly will make your presentation sound custom and cohesive.

We also offer music in a wide range of musical genre from commonly use electronic music for presentations to dramatic orchestral themes, pop music, rock, classical, world and more. Music loops are commonly use for web or PowerPoint for their small file size and seamless ‘loopabilty’. Music loops allow presenters to take their time and not rush through their slide yet having music accompanying them. Our music loops are quality loops that are not too short so they don’t sound monotonous. They approximately 8-30 seconds long.

Our royalty free music is readily available in WAV & MP3 file formats at affordable prices starting from $2.99 and can go as low as a couple of cents for bulk purchases. We offer high-quality royalty free music as immediate downloads, CDs or DVDs. We have recently released our Opuzz Hard Drive option for power users. It is pack with our complete library and all edit versions of over 100 CDs. With over 13,000 track on a cool stylish yet rugged 80GB LaCie mobile drive (design by F.A. Porsche), this ultra-lightweight portable hard drive weighs only 180g and fits snugly on your palm. It also comes with both USB and Firewire connectivity and is plug-and-play for Windows XP/2000 and MAC OS X. Treat it like your personal/corporate library for legal royalty free music. We will have an option in future to update hard drives with latest releases. This will be announced at a future date.

Geetesh: How can sound enrich a PowerPoint presentation — and what guidelines should one follow when using music within a presentation.

Vivian: PowerPoint presentations are critical components of many successful businesses. Appropriate music or ‘soundtracks’ can enrich these presentations, thus not only bring life to your presentation but also capture your audience’s attention. Presenters everywhere are discovering that affordable, royalty free PowerPoint presentation music is the perfect choice to fulfill their business needs. Music in general is a creative tool so don’t be over cautious or be over-governing by imposing too many rules. However some guidelines in presentations are recommended.

If your presentation is of a more serious tone, be sure to use the appropriate music or mix. For instance, if you like a music track we have in our library but find it a little too ‘busy’, do look out for our ‘Alternate-Mixes’. These edits are of the same flavor but usually have less instrumentation and therefore sound more subdued or ‘less busy’.

Music can also be used to effectively segment your presentation. You may want to break your ‘story’ into several segments since audiences tend to better follow your message if it is presented in ‘digestable’ portions. Use ‘Stingers’ to help in segmentizing your presentations. “Stingers” are edits from the full track and just a few seconds long — they can be effectively used as intros, during scene changes, or endings (“outros”).

Music is meant to complement your presentations, and add life to it — but don’t let it overpower your message. When fitted well together, music will surely enhance your presentation — it also tells your audience that you have put in extra effort when preparing your presentation. One last but very important guideline is to remember to have fun when adding music to your presentations. Remember to visit the Opuzz site for royalty free music for your PowerPoint presentations.

Categories: sounds, powerpoint, interviews

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  • Great music, But no one gets back to me…

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