Dynamic LIKES: Conversation with Kurt Dupont

Dynamic LIKES: Conversation with Kurt Dupont

Created: Thursday, June 30, 2016 posted by at 4:00 am

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Kurt Dupont

Kurt DupontKurt Dupont, based out of Belgium heads PresentationPoint, a company that creates several amazing PowerPoint add-ins. After his Computer Science studies, Kurt started with Andersen Consulting (Accenture nowadays) in Brussels. After three years he moved to the Brussels Airport Terminal Company that runs the Brussels airport – this last placement inspired the start-up of Take-off (now known as PresentationPoint) in 1998.

In this conversation, Kurt discusses Dynamic LIKES, an add-in that lets you promote your Facebook page on your PowerPoint slides, continuously updated.

Geetesh: Kurt, tell us more about Dynamic LIKES – what motivated you to create this add-in that displays Facebook likes on a PowerPoint slide?

Kurt: Thanks Geetesh. You know that PresentationPoint stands for dynamic PowerPoint presentations. So no static text in text boxes on our slides. No. Dynamic information, that is linked to a data source and gets updated whenever you open a presentation. Or when you run the slide show, then the information could be updated every second or minute.

Next to database information about production and sales figures, we wanted to have something on social media. People, organizations, and companies want to get as many people to “Like” them as possible to send their pictures, stories, and news. Nowadays this is often done via a hand-written paper or flyer, and that does not get the attention it needs.

Dynamic LIKES in PowerPoint

Dynamic LIKES in PowerPoint

Geetesh: Can you share some real world scenarios where Dynamic LIKES can be used? Also, can Dynamic LIKES be used along with your other add-ins on the same slide?

Kurt: Imagine that you are running a shop. You use a computer screen or television, connected to a computer. The brightness of a television, the animation of slides and shapes, are a real eye-catcher for your audience. On your PowerPoint slides, you can add your opening hours, running promotions, upcoming events, announce holidays etc.

You just add one more slide to promote your Facebook page. Put on the thumbs-up icon of Facebook and your Facebook address or URL. You can even use a Quick Response (QR) code to let people scan the Facebook URL.

Dynamic LIKES in PowerPoint

Dynamic LIKES in PowerPoint

When they are on your Facebook page, they just have to like it to subscribe to news and promotions. On your slide, you display the number of likes in real-time. And whenever someone likes your page, this number is automatically incremented. The person that liked your page will feel accepted with this positive feedback on the screen. This is a motivation for others to test this out!

And to answer your other question; Yes, Dynamic LIKES works fine with our other PowerPoint add-ons. Next to the number of Facebook likes, you can e.g. display real-time RSS news and weather information of your city.

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